Other examples of a slogan in just two/three words include: “Finger-Lickin' Good” “I'm Lovin' It” “Imagination at Work”
How to Create a Slogan
In terms of business, a slogan (also known as a tagline) is a catchy phrase or a few words arranged in a specific way to describe the company's identity or a certain product. A perfect slogan is able to express a complicated notion and add an emotional impact to it by using just a few words.
School Slogan Ideas
How to Write a Slogan for Your School
Striving for our personal best, in all aspects of school life, is an expectation of the whole school community. Effective communication and collaboration will enhance the achievement of success.
The Seven Word Life Motto is a statement that describes how you want to live your life every day. Why Life Motto? (from dictionary.com): • A motto is (1) a maxim adopted as an expression of the guiding principles of a person, and (2) a sentence or phrase expressing the spirit or purpose of a person.
A motto is a slogan or favorite saying, like "When life hands you lemons, make lemonade." A motto is something you might see on a t-shirt or bumper sticker — a short sentence or phrase that has meaning for that person. Some mottoes have to do with politics, religion, or another belief.
A motto is a word, phrase or sentence used to describe the meaning or point of a group or organisation.
While slogans and mottos are both short, catchy phrases, a motto focuses on expressing a belief or idea rather than grabbing the audience's attention to sell something. Mottos are predominantly used in written form rather than word-of-mouth, like slogans and taglines.
KFC, which was founded in the 1930s by Harland Saunders, opened its first franchise in the 1950s and has used the Finger Lickin' Good slogan since then.
Taglines help differentiate a brand from others by stating an advantage or benefit they have over others with similar products. They are also used to reinforce a brand's core values and give your company an identity.
Inc.com says the 5 most important tips for writing an effective slogan are: 1. Give them a rhythm, rhyme, and ring. Slogans, whether read or heard, should be pleasing to the ear; rhythmic and fluid-sounding slogans are much more recognizable and memorable for later recall.
Slogans are used to convey a message about the product, service or cause that it is representing. It can have a musical tone to it or written as a song. Slogans are often used to capture the attention of the audience it is trying to reach.
If you feel the message gets to the core of who you are as a company, then you'll likely place it prominently on your page. If your slogan is more of a tagline and will fit, place it near the top your page near the logo. A tagline simply states what you do or how you do it in very few words.
Just because a company has trademark rights, those rights do not absolutely prohibit anyone else from using the same name, logo, or tagline. A business owner can prevent others from using her trademark only if the other use is confusing.
So, do you need a slogan or tagline for your business? YES. Tag-lines (like slogans and mission statements) are a key part to managing a successful brand strategy. Help your business grow by creating your own tagline and use it in highly visible areas online and in print.
Keep your slogan font simple. Avoid scripted fonts and stick with sans serifs or serif fonts instead. Keep the same font family for both your company name and slogan, but reduce the weight of the slogan.